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Pricing your litter fairly and transparently

What buyers expect to see included.

The short answer

Base your price on what your program really costs, including health testing, vet care, registration, food, time and a buffer for complications, and publish what's included. Clear pricing and a written deposit policy build trust and cut down on haggling.

Include in your price list

  • Vet exam, vaccines and deworming
  • Microchip and registration
  • Parents' health-test results
  • Starter kit and insurance trial (if offered)
  • Take-back commitment

Deposit policy

  • Amount and when it's due
  • What happens if the litter is smaller than expected
  • Refund rules in writing

Frequently asked questions

Should breeders post prices publicly?

Publishing prices and what they include builds trust and filters out unready buyers.

Sources

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